Casquette

Launching a new women's cycling magazine

We launched Casquette, a women's cycling lifestyle magazine with a circulation of 20,000, along with a website driven by editorial. The quarterly magazine features entirely original content, all written and art directed by us — including interviews, features, reviews and fashion editorials.

Within the first month of launching the website had more than 70,000 unique visits, receiving positive feedback from readers and the highly competitive cycling industry.